Social Media Monitoring
Millions of conversations are happening right now.
CSC Digital Brand Services' Social Media Monitoring service helps you track what consumers are saying about your brands in the fast-growing social media realm. This subscription-based service identifies, tracks and consolidates all social media mentions of your brands and trademarks. Data is refreshed every four hours, every day, or every week, according to your needs.
With our NameProtect® monitoring application, CSC Digital Brand Services has created the first unified monitoring platform for domain names, Internet content and trademark jurisdictions. The NameProtect platform enables you to detect potential infringements, prioritize results, and take appropriate action against abuses. It also helps you track changes via automated alerts and archive them for evidence building.
We also provide robust enforcement tools to help you protect and enforce your brand rights.
CSC Digital Brand Services offers:
- Monitoring of online posts, blogs, tweets, articles, and other social media mentions
- Analysis for positive or negative sentiment
- Measurement of the success of your social media marketing efforts
- Quick actionto respond to new opportunities and threats on the social web
Expert advice. Smarter decisions.
Our Brand Advisory Team is here to help you formulate your monitoring and enforcement strategy. This starts with a Brand Abuse Audit and Analysis to:
- Assess which digital channels cybercriminals are using to attack your brands
- Tailor a monitoring program to suit your organization's risk profile
- Prepare a framework for prioritizing and mitigating different types of brand abuse
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